Thursday, June 09, 2011

REL Launched “Path to Sustainable Latino Homeownership Sweepstakes”

For immediate release: June 1st, Jacksonville, FL. Education remains a major barrier to Latino homeownership. (REL) celebrates Homeownership Month by launching “Path to Sustainable Latino Homeownership Sweepstakes” nationwide. Over the years REL has become a trusted online resource to educate the Latino community about the process of homeownership. REL is expanding its educational efforts by providing realtors who embrace our core value of “Impeccable Ethical Behavior” with tools to help inform their local communities.

REL, one of the most trusted online real estate destinations for Spanish speaking consumers in the US, kicks off June’s Homeownership Month today launching “Path to Sustainable Latino Homeownership Sweepstakes”. This promotion will run from June 1st through August 30th and will be open to all real estate sales associates and brokers regardless of their company affiliations and cultural background. Three lucky agents will be selected by September 15th.

REL understands that under current market conditions many agents will face challenges if they decide to incorporate a Spanish branded website in their business plan. By entering REL’s “Path to Sustainable Latino Homeownership Sweepstakes”, real estate professionals get a chance to win a free website and a complete REL marketing package that can help increase their business in the local Latino market.

A custom-made website includes all the tools an agent will need to ignite his or her local online market. The agent website features real estate education articles and local resources that along with lead capturing forms on every page will ensure a successful lead-capturing strategy. “Need extra online exposure? You got it,” says Bill Arce, founder of REL. The winners will also receive a full year membership with The certified membership provides real estate professionals an innovative online marketplace en Español where agents can list their properties for sale, promote their bilingual services, and receive phone-verified real estate leads.

About, based in Jacksonville, Fla., is the nation’s leading provider of real estate resources and information, with a mission to increase homeownership opportunities within the Latino community. Launched in 2004, was founded by William (Bill) Arce to answer Latinos’ real estate concerns about purchasing homes. The future is getting brighter for the Hispanic real estate community, as partners with trusted real estate professionals to make it the premier source of real estate information nationwide. For more information please visit

Media Contact:

Dunia Arce
(904) 647-4420

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